Business Breakfast
A unique series of events hosted across various
cities with engaging content delivered by
thought-leaders and researchers, followed by
a networking session for industry professionals.
cities with engaging content delivered by
thought-leaders and researchers, followed by
a networking session for industry professionals.
Business Breakfast
A unique series of events hosted across various
cities with engaging content delivered by
thought-leaders and researchers, followed by
a networking session for industry professionals.
cities with engaging content delivered by
thought-leaders and researchers, followed by
a networking session for industry professionals.
Registration is now open!
Ho Chi Minh City
Opportunities in Food and Beverage in Vietnam
Event Details
20 March 2024
2 PM - 3.30 PM Ho Chi Minh (GMT+7)
This session will be delivered in English
Sunflower Room, Floor 3
Saigon Exhibition and Convention Center (SECC), Vietnam
799 Đ. Nguyễn Văn Linh, Tân Phú, Quận 7, Thành phố Hồ Chí Minh, Vietnam
About This Session
Amidst the slowing global economy in 2024, Vietnam is projected to be one of the developing economies depicting resilience, growing at 6%. This is attributed to growing urbanization and rising disposable incomes, as well as continued heavy investments within the food and beverage industry. Exploring into local consumers’ lifestyles and the latest food and beverage trends, this presentation serves to help companies identify growth opportunities and implement effective strategies to win consumers.
Presentation outline:
• Consumers landscape in Vietnam - covering GDP, disposable income, consumer expenditure, population
• Leading trends in Food & Beverage in Vietnam
1. Seeking convenience – foodservice/digitalisation
2. Wellness pragmatists (Health and wellness)
3. Greenwashed Out (Sustainability)
• Opportunities for Food and Beverage in Vietnam
About The Speaker
Nathanael Lim
Insight Manager, Beverage Asia, Euromonitor International